Alignment– Different ways the text can be arranged such as range left, range right, centered, justified.

Actual PPI– the DPI the image is set up at – eg. 70 dpi

A- format– standard size of a paperback book

Automatic Stock Replenishment– set up between the printers and the warehouse

Baseline– an imaginary line where the majority of the characters in a typeface sit.

B-Format– larger than a-format

Bitmap-A monochrome, opposed to a colour image

Bleed– space outside the book cover, which is cut off and helps prevent any misprinting. Usually 4-5mm

CYMK– Cyan, yellow, magenta, key (black) are the colours used in print

DPI/ PPI– Dots/pixels per inch. 70 dpi is low resolution. 300 dpi is usually used for printing. The size will also reduce the quality as it will decrease the DPI if stretched.

Dot Count– counting the dots per inch/ pixels

Drop caps– the beginning letter(s) of a paragraph that proceed more than one line

Glyphs– extra characters in the typography

Gutter– the width in the middle of the double page spread

Effective PPI- the DPI of the image relating to how it is used in the document. e.g. enlarging the image will reduce the dpi, which means it is not always good enough quality to print from

Endpapers– front and end papers of a book

En-dash– used to denote a time span or distance eg. 10–2pm or 15–21 March or Manchester – Preston

Em-dash– usually used to denote a break in a sentence

Folio- page numbers

Half title page- usually just the title at the beginning of the book

Hyphen- used to connect two words together eg. mother-in-law

Justified text- the text falls flush with both margins, also known as fully justified. Text can also be centered where it is aligned to neither the left nor right margin and left and right justify are also available options.

Kerning- refers to the horizontal space between individual letters

Leading– the space between lines of text, also measured in points. For example
10 point Arial on 12 point leading would be written as: 10/12pt Arial

Ligature– two or more letters tied together into a single letter

Line length– the number of words per line on a page. It is  recommended that the maximum words per line is 12 or 13.

RGB- Red, green and blue, the three colours that make up images on screen

Recto-right-hand of page of double page spread

Rights Managed (RM) – this means that an image can be licensed
on an exclusive contract if you do not want anyone else to use it and
usually for a specified use rather than as many times as you like.
It’s usually for an agreed time period. Images can cost more
because of this.

Royalty Free (RF) – this is a cheaper option as anyone else can use the
image at the same time. It means you can use it as many times as you
like on different things, like a website and in print at the same time.

Running Heads- headings at the top of the pages, usually the title page and the chapter name or number

Orphan- a single word, part of a word or very short line, that appears at the beginning of a column or a page

Margin- the border of the document, text is usually placed inside of the margin

Microstock (MS) – this is for images sourced by libraries from the
internet taken mainly by ameteurs and found on sites like Flickr.Bleed

Pantone colours– spot colours used for printing. These can be added when printing by using a specific tin of paint on a 4 coloured printing press. This is usually required for vibrant or unusual colours.

Paste- up– when an illustrator does the roughs for designer so that they can begin to layout the book

Points– the unit of measurement for type, usually written as __pt

Sans Serif– a font without serifs

Serif– a slight projection finishing off a stroke of a letter in certain typefaces

Slug– the space outside of the bleed

Strapline- a heading or caption, usually seen on the front or back cover of a book

Swatches- the sample of a collection of colours

TPS– trim page size

Tracking– the average space between characters in a block of text, sometimes referred to
as letter-spacing

Turnaround– extra space allocated when designing a jacket cover that allows for jacket to fit around the board of the cover

Verso– Left-hand of page of double page spread

Weight– typefaces come in different weights, these are usually describedas regular, italic, bold, bold italic, condensed, ultra etc.

Wetproof– a proof copy of the book, exactly how it will be finally printed

Widow– a short line of text, usually one word alone that appears at the end of a paragraph.

Wrap around/ dust jacket– an extra cover which wraps around the book


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  1. Pingback: Working with Type

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